MOTO GUZZI V9 BOBBER SPORT


MOTO GUZZI V9 BOBBER SPORT MAKES ITS DEBUT AT OPEN HOUSE 2018

THE NEW V9 SHOWS A MORE MENACING AND PERFORMANCE DRIVEN SIDE, DRAWING FURTHER INSPIRATION FROM THE ORIGINS OF THE BOBBER PHENOMENON

GLOBAL SNEAK PEEK IN MANDELLO FROM SEPTEMBER 7-9,

FOR THE SPECIAL SERIES OF THE MOTO GUZZI SPORT CUSTOM


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The new Moto Guzzi V9 Bobber Sport made its debut at the Moto Guzzi Open House 2018, the must-attend event for all Eagle brand lovers which livens up the historic Mandello del Lario plant over the weekend from September 7-9. Thousands of enthusiasts expected over the weekend in Mandello del Lario will be the first to discover the latest evolution of the V9 range.

V9 Bobber is the sport custom that gave life to the medium engine capacity bobber segment. It is a bike with a unique personality, essential in its shape and with a look marked by its numerous total black details and its oversize tires, just like the ones mounted by the riders in the post WWII era who gave life in the United States to the bobber phenomenon, racing on dirt flat tracks. It’s precisely this “racing” origin that inspired the new special Moto Guzzi V9 Bobber Sport series with a decidedly mean look and the revelation of the sportiest side of its character.

 

The new V9 Bobber Sport stands out with its lowered single-seat saddle which, combined with the usual low drag bar supported by lower risers, leads to a more accentuated “low ride”, with a compact and sport-oriented position.

Frame and suspension qualities, riding pleasure and easy handling are enhanced by the Öhlins shock absorbers, adjustable in spring preload and hydraulic compression and rebound to ensure better damping capacity and more control in fast riding. The unmistakable sound of the Moto Guzzi 850 V-twin is enhanced by the street legal slip-on exhaust pipes painted matte black and with an aluminum bottom, characterized at the end by a sleek, oblique shape.

The special dedicated color scheme, a brand-new gritty orange, covers the fuel tank - with the Moto Guzzi eagle done in a burnished finish which also extends to the aluminum side panels, thereby mixing with the V9 Bobber's typical matte total black look. The dark shades also spill over into other parts such as the engine cooling fins, the fuel cap in billet aluminum, the headlight frame and the instrument cluster graphics.

Other specific details give the front end of the new Moto Guzzi V9 Bobber Sport an even more gritty and muscular presence: the front mudguard has been shortened, whereas the lowered headlight is framed by a tight black aluminum top fairing. Last, but not least, the fork tubes are protected by classic dust boots.

 

2019 Moto Guzzi V9 Bobber Sport Pricing and Availability:

United States

MSRP: $10,690
Availability: December 2018

 

Canada

MSRP: $11,790

Availability: January 2019

 

HARLEY-DAVIDSON ADVANCED TECHNOLOGY R&D FACILITY


HARLEY-DAVIDSON CREATES NEW ADVANCED TECHNOLOGY
R&D FACILITY IN SILICON VALLEY

Company is Recruiting Top EV Talent to Build its Capabilities for New Products and Segments


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MILWAUKEE (Sept. 5, 2018) – Harley-Davidson, Inc. (NYSE: HOG) announced today it will establish a new research and development facility in Northern California to support its future product portfolio, including the company’s first complete line of electric vehicles.

“Recently we shared with the world our accelerated plans to build the next generation of Harley-Davidson riders globally,” said Matt Levatich, President and CEO of Harley-Davidson, Inc. “This new R&D facility in the heart of Silicon Valley will help us deliver on those plans and demonstrate our commitment to lead the electrification of the sport.”

In July, Harley-Davidson shared details of its “More Roads to Harley-Davidson” growth plan. Through this accelerated plan, the company is expanding the Harley-Davidson community through new products, broader access and stronger dealers.

As part of that strategy, Harley-Davidson will launch its first electric motorcycle, LiveWire™, in 2019. That motorcycle will be the first in a broad, no-clutch “twist and go” portfolio of electric two-wheelers designed by the company. It will be followed by additional models through 2022 to broaden the portfolio with lighter, smaller and even more accessible product options to inspire new riders with new ways to ride.

The new facility in California, which will serve as a satellite of the Willie G. Davidson Product Development Facility in Wauwatosa, Wis., is expected to open in the fourth quarter of 2018. It will initially focus on electric vehicle research and development, including battery, power electronics and e-machine design, development and advanced manufacturing. Long term, the company may consider expanding the center’s focus to an increased range of advanced technologies that uniquely leverage the rich talent in the Silicon Valley and support its most comprehensive and competitive lineup of motorcycles across a broad spectrum of price points, power sources and riding styles.

The company has already begun recruiting top talent in electrical, mechanical and software engineering, with experience in developing and delivering a wide variety of EV systems from design through production. The facility will initially employ a staff of approximately 25, most of which the company intends to hire from within the Silicon Valley area.

“This is an exciting time in Harley-Davidson’s incredible history, and it’s also an exciting time to join our company and help shape our future,” said Levatich.
For more information on the “More Roads to Harley-Davidson” plan, follow this link<https://investor.harley-davidson.com/news-and-events/accelerated-strategy>. For a variety of career opportunities at Harley-Davidson, including roles at the new research facility, please visit us at https://www.harley-davidson.com/careers.

About Harley-Davidson Motor Company Since 1903, Harley-Davidson Motor Company has fulfilled dreams of personal freedom with cruiser, touring and custom motorcycles, riding experiences and events, and a complete line of Harley-Davidson motorcycle parts, accessories, general merchandise, riding gear and apparel. For more information, visit www.h-d.com<http://www.h-d.com>.

The company intends that all of the matters discussed in this press release are "forward-looking statements" intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. The statements in this press release are all forward-looking statements that relate to the company’s More Roads to Harley-Davidson plan. These forward-looking statements are subject to certain risks and uncertainties that are likely to cause actual results to differ materially, unfavorably or favorably, from those anticipated as of the date of this press release, including the risks and uncertainties listed in the company’s July 30, 2018 press release relating to its “More Roads to Harley-Davidson” plan, a link to which is included above.

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NASA ENGINEER VOTED GRAND PRIZE WINNER


INDIAN MOTORCYCLE’S “THE WRENCH: SCOUT BOBBER BUILD OFF

Alfredo Juarez of Las Cruces, New Mexico to be Awarded $10,000 & a Feature Story in

Hot Bike Magazine on his Custom Indian Scout Bobber


MINNEAPOLIS (August 21, 2018) – Indian Motorcycle, America’s first motorcycle company, today announced its grand prize winner of The Wrench: Scout Bobber Build Off. Alfredo (Fred) Juarez, a NASA engineer from Las Cruces, NM, and his custom Indian Scout Bobber received the most fan votes and has been named grand prize winner of the national contest. As the grand prize winner, Juarez will be awarded $10,000 and will receive a feature story in Hot Bike magazine on his custom Indian Scout Bobber. 

Juarez’s bare-bones chopper, featuring a completely custom hardtail frame, drew inspiration by a number of different mechanical works of art, both in and out of the motorcycle industry. Juarez sites the Indian Scout FTR1200 Custom, RSD Indian Scout custom builds and David Beckham’s garage company, Knuckle, as inspiration. 

“I cannot thank Indian Motorcycle enough for the opportunity. Not only was this a once-in-a-lifetime experience, but the three-month build period created an incredible bonding experience for me and my family,” said Juarez. “And of course, thanks to all the fans who took the time to cast their vote. I know it wasn’t easy to pick one because the other two bikes are incredible. Hats off to PJ and Christian for their work. It’s been an incredible ride and I cannot thank everyone enough for their support.”

The Wrench: Scout Bobber Build Off was a national custom motorcycle contest designed to spotlight non-professional builders who wrench for the passion and not the pay. The program received more than 100 submissions, which were narrowed down to 12 by a judging panel of professional builders and experts, including Roland Sands, Satya Kraus, Jason Paul Michaels and Hot Bike Editor-in-Chief Jordan Mastagni. After a two-week fan vote, Juarez, along with PJ Grakauskas (an OSHA safety inspector from Avon, OH) and Christian Newman (a mechanical engineer from Buffalo, NY) were named the three finalists. All three builds were unveiled on August 5 at the legendary Buffalo Chip during the Sturgis Motorcycle Rally.

“Since the beginning of this program, our goal was to highlight the passion and the craftsmanship of garage builders from around the country,” said Reid Wilson, Senior Director for Indian Motorcycle. “Needless to say, our expectations were vastly exceeded. Fred, Christian and PJ exemplify what this program is all about. And in turn, we hope it motivates and encourages others from around the country.” 

Juarez’s grand prize-winning custom Indian Scout Bobber can be found on IndianMotorcycle.com and on future pages of Hot Bike magazine. All three bikes will tour a variety of motorcycle shows and events with Indian Motorcycle for the remainder of the year and into 2019. At the conclusion of the tour, each bike will be returned to the builder. 

For more information on Indian Motorcycle, visit IndianMotorcycle.com and follow along on Facebook, Twitter & Instagram. Follow along or join the conversation by searching #TheWrenchIMC.

 

-MORE-

ABOUT INDIAN MOTORCYCLE®

Indian Motorcycle is America’s first motorcycle company. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America’s most legendary and iconic brands through unrivaled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited under new brand stewardship. To learn more, please visit www.indianmotorcycle.com

COAST TO COAST


A 2000KM MOTORCYCLE JOURNEY

Raising Funds & Awareness For Men's Mental Health & Prostate Cancer Research


A Motorcycle Journey, Over 2 Australian states, through Kangaroo territory, covering Asphalt, Sand, Gravel, and white metal roads with one leg completing THE GREAT OCAN ROAD, Australia’s most famous road, The journey will start from Adelaide, South Australia then heading onto Melbourne, Victoria before returning back to Adelaide. All in the name of men’s mental health & prostate cancer.

Matt is a motorbike enthusiast and has recently finished building a motorbike that he will be riding from Adelaide to Melbourne and back again from the 26th September to 3rd October. He has gathered some great men to join him on his journey and together they are @coasttocoasttour , They will cover 2000+kms along the way and will be followed by a photographer who will be documenting the trip. 

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He is holding a fundraising Auction at The published Art House in Adelaide on the 15th September 2018 to raise money for Men’s Mental Health and Prostate Cancer, with all proceeds going towards The Distinguished Gentleman’s Ride.

With the 10 year anniversary of a motorcycle accident that left Matt with no movement from the knee down in his left leg and being told he will never ride a Motorcycle again, he knows quite well the devastation that depression and anxiety can cause.

Also losing his grandfather to prostate cancer and witnessing his friends and family struggle with mental health, Matt felt compelled to stand up for the men in his life, to help take away the stigma of mental health and raise awareness of prostate cancer.

Click the link to donate https://www.gentlemansride.com/rider/MatthewRichardson138891

Or head down to The Published ArtHouse to show your support  https://www.facebook.com/events/2053010808342887/?ti=icl

With 1 in every 5 men suffering a mental health issue and prostate cancer being the second leading cause of death in men, this is an issue that effects everyone.

To participate or get in touch with Matt, email him at matthew.richardson@iag.com.au

 

Riders for Health & RedBud MXoN


Saving Lives Via Two Wheels

Bringing all of the world’s greatest riders to one location will provide a great opportunity to give back on a large scale. 100% of the proceeds from your purchases will be donated to the Riders for Health organization.


With the 71st MXoN quickly approaching and its return to US soil, I wanted to create an opportunity to give back to an organization that makes an impact globally through motorcycles. The host track, Redbud, also known as America’s motocross track, is a track I have grown up racing and riding since I was ten years old. For most of us, motocross and motorcycles are a luxury we have to just get away and enjoy ourselves. For others, in the case of rural Africa, a motorcycle can truly be a lifeline to valuable and much need vaccines and medications. The motorcycle is the key component in making deliveries in these rural roadless areas.

A non-profit organization called, Riders for Health, is bridging that gap between what motorcycles can truly accomplish outside of just being for leisure. Their mission is to provide a world in which health care reaches everyone, everywhere. The organization helps with vehicle management, service, and training for health care professionals.

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So, for this year’s MXoN at my local track of Redbud, I created these simple and minimal t-shirts for the event. Two designs, the first being America’s motocross track and the second being The World’s motocross track

For this one weekend in a small Michigan town, Redbud will transform into the world’s motocross track and we are all one global community. Bringing all of the world’s greatest riders to one location will provide a great opportunity to give back on a large scale. 100% of the proceeds from your purchases will be donated to the Riders for Health organization.

You can learn more about Riders for Health and their organization at https://www.ridersintl.org/. Also, for more information about the MXoN event, visit http://redbudmxon.com/

Tees can be purchased at https://represent.com/store/riders-for-health.

INDIAN MOTORCYCLE UNVEILS FINAL BUILDS


INDIAN MOTORCYCLE UNVEILS FINAL BUILDS FROM

 “THE WRENCH: SCOUT BOBBER BUILD OFF” AT STURGIS BUFFALO CHIP

Final Fan Vote to Determine $10,000 Grand Prize Winner of National Custom Motorcycle Competition


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STURGIS, SD (August 6, 2018) –Indian Motorcycle unveiled its final three custom builds from The Wrench: Scout Bobber Build Off at the legendary Buffalo Chip during the Sturgis Motorcycle Rally. The national custom motorcycle competition, which was designed to spotlight non-professional builders who wrench for the passion and not the pay, awarded three finalists with a 2018 Indian Scout Bobber and a $10,000 build budget. Each builder had three months to turn their stock motorcycle in to one-off works of custom motorcycle art. 

A judging panel of professional builders and experts, including Roland Sands, Satya Kraus, Jason Paul Michaels and Hot Bike Editor-in-Chief Jordan Mastagni selected 12 semi-finalists from more than 100 submissions.  Each semi-finalist was showcased online for a fan vote to determine the three finalists. After viewing sketches and renderings, the fan-favorites that arose included a NASA engineer from Las Cruces, NM, an OSHA safety inspector from Avon, OH, and a mechanical engineer from Buffalo, NY.

“These builders blew us away with their commitment to the program, their build and overall finished product,” said Reid Wilson, Senior Director for Indian Motorcycle. “Each one of them made significant sacrifices and adjustments to their daily lives. They put in countless hours, long nights and a ton of work to meet the deadline. We cannot thank them enough for their time, energy and investment into the program.”

The three finished Scout Bobber custom motorcycles are currently showcased on IndianMotorcycle.com. Fans have until August 16th to vote for their favorite and help select the grand prize winner, who will be announced via social media on August 21st. 

The following provides further detail on each builder, their inspiration and statement, as well as a comprehensive list of specs and modifications for their build.


CUSTOMIZER:  PJ Grakauskas – Age 39 | Avon, OH

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PJ is a family man from Ohio working as a safety inspector for OSHA, but it’s inside the shed in his backyard where his real passions are fed. With several polished and refined café racers under his belt, the Scout Bobber was a totally unique platform for him. 

INSPIRATION:     

Growing up on two wheels and hanging around racetracks and garages most of his childhood, PJ wanted to pay homage to his past and the riders he looked up to. Highlighted by its handmade full fairing, his build is inspired by vintage racing with a modern performance sensibility.  

MODIFICATIONS

Custom knee indented Scout tank- Raw Iron Choppers (Jesse Srpan) 

Custom handmade fiberglass molded full fairing with belly pan 

Custom quick release brackets for full fairing 

2007 GSXR front end 

Cognito Moto offset triple trees (50mm)

Cognito Moto front fender 

Front 18” Sun Rim with stainless spokes wheel with Cognito Moto hub for GSXR setup

Rear 18” Sun Rim with stainless spokes laced to Indian Motorcycle accessory available hub

Chain conversion (530 Gold)

Joker Machine front drive sprocket cover

Woodcraft clip-ons with Avon grips

Relocated and modified stock foot controls to rear

Custom low-profile café style seat with upholstery (New Church Moto)

12” rear Ohlins suspension

Custom 2-1 exhaust with SuperTrapp aluminum race muffler

Beringer complete brake system front and rear, including Aerotech calipers and master cylinders in gold 

Pirelli Sport Demon tires

Zipper’s intake 

DynoJet Power Commander 

Analog Motorcycles rear light and mini LED signals

Powder coated bits (6th City Customs in Cleveland)

Custom paint and body work (Kacey Elkins of Krossover Kustoms in Lancaster, KY) 

BUILDER STATEMENT

“Never in my wildest dreams did I think I would be building a custom motorcycle for such a great company with a storied history. It’s an honor and a privilege to represent us little guys working in their small garages and sheds. I am truly humbled by the whole experience. So many thanks need to go out to so many friends and family, but most importantly my supportive wife, Lauren!  Looking forward to putting a ton of miles on this fun machine.” 


CUSTOMIZER:  Alfredo Juarez – Age 34 | Las Cruces, NM

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Alfredo, aka Fred, is a NASA engineer based in Las Cruces, N.M. He started wrenching at the age of 12, but his fabrication journey began in college, building bikes and hot rods for his friends, and making all of the tools and tables he needed to do the job right. He spends his work days building things like flammability testing chambers, which makes the complex designs and ideas he drew up for this build seem simple. 

INSPIRATION:     

Fred has been inspired by a number of different mechanical works of art, both in and out of the motorcycle industry. Among the things that drew his inspiration were the Indian Scout FTR1200 Custom, RSD Indian Scout Customs and David Beckham’s garage company, Knuckle. 

MODIFICATIONS

Built 4130 Chromoly 1” OD x 0.095 wall (two piece utilizing stressed member engine design)

Troy Fabrication chain tensioner

Built 1020 DOM 7/8” OD x 0.120 wall girder front end (built all components)

All Balls upper and lower steering bearings

Built 1.75” 304 SS exhaust system (open headers) Summit Racing J-bends

Modified tank to cover frame tunnel

Scout Sixty “Indian” script badges

4.5” Hogworkz Blackout Halo passing light

Built copper headlight fairing with mounted speedo

Built left and right copper body panels

Built 0.125” seat pan

Victory CRF450R aluminum hubs (21” front spokes rethreaded and cut to fit 19 rim)

Excel 19x2.15” 36H front rim 

Excel 19x2.15” 32H rear rim

Tusk front and rear rotors

5” over rear brake line Earl’s brakes

Tires - Dunlop K70 3.50-19 front and rear

JTR 816-52 final drive 530 sprocket

D.I.D. 530 gold o-ring chain

6061 aluminum spacer/hub adapter

Zippers primary 530 sprocket

Zippers intake manifold with open element K&N filter

Radiator express CRF450R radiators

2x Spal 4” radiator fans

Reversed and inverted handlebars modified to accept stock controls

V-Twin - Shorty 1-1/2" handlebar risers 

BUILDER STATEMENT

“This experience has been amazing inside and out. It’s been a huge blessing for myself and my family. I’m proud of the final product, not only for all the work I’ve put into it, but for all the work my family has put in and the sacrifices they have made to allow me to focus on this over the last three months. My dad’s time and support on this project has allowed my daughter to spend quality time with her grandpa. My wife painted the tank, which she’s never done before, but we had all the confidence considering her creative talents. My family and I are so very thankful for this opportunity and we’d like to thank all those involved on making this dream a reality.”


CUSTOMIZER:  Christian Newman –  Age 36 | Buffalo, NY

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Christian, a mechanical engineer of mining equipment from upstate New York, is an incredibly creative amateur builder who shook up the chopper scene with his recent build of a 1940 V-twin fabricated almost entirely out of stainless steel. He uses many old-world techniques which are more painstaking than most modern methods but require a more intensive attention to detail and higher level of craftsmanship. 

INSPIRATION:     

Christian’s build is inspired by old school choppers from the 1960’s and 1980’s. For this project, Christian utilized some of the signature elements of his design style, including “throwback” features, like his handmade Crazy Frank rear fender and polished aluminum finishes throughout.

MODIFICATIONS: 

Fender (one-off, custom)

Triple trees (one-off, custom)

Fork lowers (one-off, custom) 

Front and rear hubs (one-off, custom)

Swingarm (one-off, custom)

Sissy bar (one-off, custom)

Handlebars (one-off, custom)

Cable conversion (one-off, custom)

Rear axle and spacers (one-off, custom) 

Stainless exhaust (one-off, custom)

Skidplate/radiator shroud (one-off, custom) 

Frame inserts (one-off, custom)

Grips (one-off, custom)

Footpegs and shifter pegs (one-off, custom) 

Brake distribution T (one-off, custom) 

Headlight support bracket (one-off, custom)

Sprocket guard (one-off, custom) 

Form stem with fluid pass through (one-off, custom)

Mid controls (one-off, custom)

Front break lever (one-off, custom)

Narrowed tank (one-off, custom)

Kustom tech clutch lever

RSD front master cylinder

Exile internal throttle

Weld Racing rear wheel 15 x 3.5

Buchanan spokes

V-twin drum brake

Zippers performance intake

Power Commander V

Hoosier rear slick 26 x 4.5

Mefo front slick 23 x 2.5

GMA calipers

V-twin rear master cylinder

EBC rotors

Stainless brake lines

Lowbrow custom axles and fork blanks

Regatta Garage risers

23 x 1.6 Excell Rim

Tomfork nacelle & headlight with adjure turn signal mount

Hard Drive -2” 29mm fork uppers

Lowbrow customs fork tube caps

Progressive suspension 11” 413 shocks with covers and caps

Chrome 503 o-ring chain

ARP hardware

BUILDER STATEMENT: 

“This experience is sort of surreal because it put me outside of my comfort zone and allowed me to work with less of a budgetary constraint, as I always build bikes with my own cash.  It’s flattering that I was chosen and I am very thankful. I was a little apprehensive about my build when it first began.  I’m not used to using a largely unmodified frame or motor, so I was worried that the bike wouldn’t feel like I’d done anything significant, but I’ve wound up replacing almost every piece on it besides those two major components, so it really feels like mine.”

 

ABOUT INDIAN MOTORCYCLE®

Indian Motorcycle is America’s first motorcycle company. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America’s most legendary and iconic brands through unrivaled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited under new brand stewardship. To learn more, please visit www.indianmotorcycle.com

HARLEY-DAVIDSON ACCELERATES STRATEGY


HARLEY-DAVIDSON ACCELERATES STRATEGY TO

BUILD NEXT GENERATION OF RIDERS GLOBALLY

“More Roads to Harley-Davidson” Includes New Products in Additional Motorcycle Segments, Broader Access and Commitment to Strengthen Dealers



MILWAUKEE (July 30, 2018) – To inspire even more people around the world to experience the exhilaration of riding a motorcycle, Harley-Davidson today shared details of its “More Roads to Harley-Davidson” growth plan through 2022.

In a fast-changing world with new consumer demands, these accelerated actions support Harley-Davidson’s 2027 objectives with increased focus and strategic investment to reinvigorate the U.S. business while accelerating the pace of international growth.

“The bold actions we are announcing today leverage Harley-Davidson’s vast capabilities and competitive firepower – our excellence in product development and manufacturing, the global appeal of the brand and of course, our great dealer network,” said Matt Levatich, president and chief executive officer, Harley-Davidson, Inc. “Alongside our existing loyal riders, we will lead the next revolution of two-wheeled freedom to inspire future riders who have yet to even think about the thrill of riding.”

The result of a comprehensive, top-to-bottom assessment incorporating a “customer first” perspective, the More Roads to Harley-Davidson plan includes:

New Products – keep current riders engaged and inspire new riders by extending heavyweight leadership and unlocking new markets and segments

Broader Access – meet customers where they are and how they want to engage with a multi-channel retail experience

Stronger Dealers – drive a performance framework to improve dealer financial strength and the Harley-Davidson customer experience 

“We expect this plan will result in an engaged, expanded Harley-Davidson community with a more diverse rider base, along with industry-leading margins and cash flow,” said Levatich.

New Products

Leveraging its industry-leading design and strong manufacturing capabilities, Harley-Davidson plans to offer its most comprehensive lineup of motorcycles, competing in many of the largest and fastest growing segments with a full portfolio of motorcycles across a broad spectrum of price points, power sources, displacements, riding styles and global markets. Highlights include:

Extending the company’s leadership in heavyweight motorcycles by continuing to develop improved, more technologically-advanced Touring and Cruiser motorcycles that will keep existing Harley-Davidson riders engaged and riding longer.

Introducing a new modular 500cc to 1250cc middleweight platform of motorcycles that spans three distinct product spaces and four displacements, starting with the company’s first Adventure Touring motorcycle, the Harley-Davidson™ Pan America™ 1250, a 1250cc Custom model and a 975cc Streetfighter model, all of which are planned to launch beginning in 2020. Additional models to broaden coverage in these product spaces will follow through 2022. 

Developing a more accessible, small-displacement (250cc to 500cc) motorcycle for Asia emerging markets through a planned strategic alliance with a manufacturer in Asia.  This new product and broader distribution is intended to fuel Harley-Davidson’s customer access and growth in India, one of the largest, fastest growing markets in the world, and other Asia markets.

Leading the electric motorcycle market by launching Harley-Davidson’s first electric motorcycle, LiveWire™, in 2019 -- the first in a broad, no-clutch “twist and go” portfolio of electric two-wheelers designed to establish the company as the leader in the electrification of the sport. LiveWire will be followed by additional models through 2022 to broaden the portfolio with lighter, smaller and even more accessible product options to inspire new riders with new ways to ride.

Broader Access

Harley-Davidson will advance its market delivery approach and meet today’s customer needs by:

Creating high-engagement customer experiences across all retail channels – including improving and expanding the company’s global digital capabilities by evolving the Harley-Davidson.com experience to integrate with and enhance the dealership retail experience for existing and new customers.  

Establishing strategic alliances with global leading e-commerce providers to extend access to Harley-Davidson to a pool of millions of potential new customers.

New retail formats -- including smaller, urban storefronts globally to expose the brand to urban populations and drive sales of the expanded Harley-Davidson product portfolio and expand international apparel distribution.

Stronger Dealers

Harley-Davidson’s world-class dealer network is an integral part of the company’s accelerated strategy and critical to overall success. The company will implement a performance framework to significantly enhance the strength of the dealer network and the customer experience, enabling the best-performing and most entrepreneurial dealers to drive innovation and success for themselves and Harley-Davidson -- while providing the premium customer experience the brand is known for across an increasingly diverse product and customer base.

“Harley-Davidson is iconic because we’ve never been static,” said Levatich. “In moving forward, we are tapping into the spirit that drove our founders back in 1903 and every one of the employees and dealers who rose to the challenges faced along the way.  Our plan will redefine existing boundaries of our brand – reaching more customers in a way that reinforces all we stand for as a brand and as a company and we can’t wait to kick it into gear.”

Funding & Financials

In addition to building riders, the company expects More Roads to Harley-Davidson to create more value, stabilize and strengthen the existing business, improve Harley-Davidson Motor Company Return on Invested Capital (ROIC), increase revenue and earnings, and allow the company to return more cash to shareholders.

The accelerated strategy will require significant investment to change the trajectory of the business globally, and the company plans to fund it entirely through comprehensive cost reduction and reallocation of previously planned investment and resources including operating investment through 2022 of $450 to $550 million and capital investment through 2022 of $225 to $275 million.  In total, the company plans More Roads to Harley-Davidson to generate more than $1 billion of incremental annual revenue in 2022 as compared to 2017.

The company believes its accelerated strategy is in line with and reinforces its objectives to drive revenue growth and expand operating margins.  The company expects to fund strategic opportunities while maintaining its current investment and return profile and capital allocation strategy.

Harley-Davidson’s funding principles will focus on stabilizing and strengthening the existing business, enhancing the premium brand, and investments in profitable, growth-oriented projects. We expect these principles, along with a disciplined capital allocation focus, will allow Harley-Davidson to execute with improved cost competitiveness and overhead efficiencies. 

Additional Information

Additional information can be accessed at H-D.com/acceleratedstrategy. Harley-Davidson will host a question and answer session for analysts focusing on the More Roads to Harley-Davidson plan via webcast at 12:30 p.m. CT on Monday, July 30, 2018 (http://investor.harley-davidson.com/news-and-events/events-and-presentations).The audio replay of the analyst Q&A will be available by approximately 3:00 p.m. CT.

Company Background

Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. Since 1903, Harley-Davidson Motor Company has fulfilled dreams of personal freedom with custom, cruiser and touring motorcycles, riding experiences and events and a complete line of Harley-Davidson motorcycle parts, accessories, general merchandise, riding gear and apparel. Harley-Davidson Financial Services provides wholesale and retail financing, insurance, extended service and other protection plans and credit card programs to Harley-Davidson dealers and riders in the U.S., Canada and other select international markets. For more information, visit Harley-Davidson's Web site at www.harley-davidson.com.  

Forward-Looking Statements

The company intends that all of the matters discussed in this press release are "forward-looking statements" intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995.  The statements in this press release are all forward-looking statements that relate to the company’s More Roads to Harley-Davidson plan, including without limitation the company’s plans, its objectives and expectations, the future financial and other results it seeks to attain, the new product introductions it contemplates, and its views of market opportunities and benefits. These forward-looking statements are subject to certain risks and uncertainties that are likely to cause actual results to differ materially, unfavorably or favorably, from those anticipated as of the date of this press release. Certain of such risks and uncertainties are described below, and others are listed in the company’s July 24, 2018 earnings press release.  Shareholders, potential investors, and other readers should consider these factors in evaluating, and not place undue reliance on, the forward-looking statements. The forward-looking statements in this press release are made as of the date of this press release, and the company disclaims any obligation to update such forward-looking statements to reflect subsequent events or circumstances.

The company's ability to meet the objectives, outlooks, targets, guidance and goals noted in this press release depends upon, among other factors, the company’s ability to:

(i) execute its business plans and strategies, including the elements of the More Roads to Harley-Davidson plan, and strengthen its existing business while enabling growth, 

(ii) realize expectations concerning market demand for electric models, which may depend in part on the building of necessary infrastructure,  

(iii) develop and introduce products on a timely basis that the market accepts, that enable the company to generate desired sales levels and that provide the desired financial returns, 

(iv) successfully carry out its global manufacturing and assembly operations,

(v) negotiate and successfully implement a strategic alliance relationship with a local partner in Asia, 

(vi) manage risks that arise through expanding international manufacturing, operations and sales, 

(vii) effectively implement changes relating to its dealers and distribution methods, 

(viii) accurately analyze, predict and react to changing market conditions,

(ix) perform in a manner that enables the company to benefit from market opportunities while competing against existing and new competitors, and

(x) reduce other costs to offset costs of the More Roads to Harley-Davidson plan and redirect capital without adversely affecting its existing business.

 

In particular:

The statements in this press release relate to the company’s More Roads to Harley-Davidson plan and generally represent only the company’s goals, aims and objectives regarding the plan and potential results from the plan. 

While many statements use language that might imply a level of certainty about the likelihood that the company will attain these goals, aims and objectives, it is possible that the company will not attain them in the timeframe noted or at all. 

By their nature, the risk and uncertainty associated with these goals, aims, and objectives are greater than that associated with near-term guidance, and should not be construed as guidance.

Therefore, investors should construe these statements regarding the More Roads to Harley-Davidson plan only as goals, aims and objectives rather than promises of future performance or absolute statements.

INDIAN MOTORCYCLE’S SWEEPS PODIUM FOR SEVENTH CONSECUTIVE RACE


INDIAN MOTORCYCLE’S SCOUT FTR750 TAKES TOP FIVE &

SWEEPS PODIUM FOR SEVENTH CONSECUTIVE RACE AT LIMA

HALF-MILE

 Reigning Champion Jared Mees Wins Eighth Race of Season – Indian Motorcycle Privateers Jeffrey Carver Jr. & Henry Wiles Complete the Scout FTR750 Podium Sweep


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LIMA, OH (JULY 2, 2018) – Indian Motorcycle Racing’s Scout FTR750 continued its dominance at the Lima Half-Mile with its seventh consecutive podium sweep of the 2018 American Flat Track season. Reigning Champion and Indian Motorcycle Wrecking Crew rider Jared Mees took first place, marking a monumental win at his home track and securing his eighth victory of the season. Indian Motorcycle privateers Jeffrey Carver Jr. (Roof-Systems, Indian of Metro Milwaukee) and Henry Wiles (Bandit Industries/Wilco Racing/Willy Built) rounded out the all-Scout FTR750 podium with second and third-place finishes, respectively.                                                                                                                                                    

Mees was seeking redemption on Saturday night at the Lima Half-Mile as this was the only race he did not finish on the podium in the 2017 season. Determined, Mees edged out the competition early in the race and held the lead throughout the Main. Carver bolted to the second position and managed to close the gap between him and Mees in the second half of the race, but Mees was able to maintain his lead and further his lead in the 2018 points standings

“I’ve had my sights on winning Lima ever since last year. This is a tough track and getting this win is especially meaningful for me,” said Mees.  “I have to thank my team who does an incredible job at keeping my Indian Scout FTR750 in top form.”      

In his first race on the Indian Scout FTR750, Indian Motorcycle privateer Briar Bauman (Zanotti Racing/Roof Systems/Western Powersports) finished fourth. Wrecking Crew rider Brad Baker battled his way to his seventh top-five finish of the season.

“The Lima Half-Mile is one of the most challenging races of the year, and we’re thrilled to see another Scout FTR750 podium sweep,” said Gary Gray, Vice President – Racing, Technology & Service for Indian Motorcycle. “This was a momentous win for Mees in what has been an exceptional season for him and Indian Motorcycle Racing.”

Through 10 races, Mees continues to control the leaderboard with 220 points, while Wiles sits in second with 153 points and Baker in third with 130 points. Carver, Kenny Coolbeth Jr. (Nila Racing/Columbia Avionics), Bauman and Wrecking Crew rider Bryan Smith rank fourth, fifth, sixth and seventh respectively.

The Indian Wrecking Crew and stable of privateers aboard the Scout FTR750 will continue its season on July 7th at the New York Short Track. For more information on Indian Motorcycle Racing, backed by Allstate Insurance, the Indian Wrecking Crew and Scout FTR750, visit IndianMotorcycle.com and follow along on FacebookTwitter & Instagram. For information on purchasing a Scout FTR750, please contact Racing@IndianMotorcycle.com.

ABOUT INDIAN MOTORCYCLE®

Indian Motorcycle is America’s First Motorcycle Company®. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America’s most legendary and iconic brands through unrivaled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited under new brand stewardship. To learn more, please visit www.indianmotorcycle.com.